Résumé

Social Media Director
John Hagee Ministries
December 2013 – Present

  • Directs social media strategy & implementation spanning 1.3 million social followers with weekly reach of up to 15.4 million, increasing subscriber base by 50.3% & reach by 45%.
  • Coordinated a social campaign resulting in 544% increase above GETV’s previous viewership record.
  • Leads vendor research & negotiation for a comprehensive email marketing system.
  • Develops & directs content marketing strategy for organization’s web & social presence, including new fundraising initiatives. Example: the filming, editing, & marketing of donor interview videos.

Transmedia Communications, Marketing, & Branding Consultant
September 2001 – Present

  • Extensive experience using all new & social media platforms to generate cohesive messaging.
  • #1 social media performer of significant national non-partisan coalition in Election 2012.
  • Coordinated presidential candidate’s publicity at GOP event in advance of rally attended by 2500+.
  • Consultant for U.S. congressional campaign in MO.
  • Multi-discipline writer through Scripted, Inc.

Talent Programs Advisor: Branding, Marketing, & Social Media
USAA through TargetCW
April 2013 – June 2013

  • Developed employer branding, marketing, and social strategies for USAA Careers.
  • Launched employer branding video campaign with social media reach of 170,000+ in one week.
  • Managed branding, marketing, and advertising initiatives, including full page ads in
  • Computerworld, G.I. Jobs, and Diversity Careers in Engineering & Information Technology.
  • Coordinated vendor relationships including LinkedIn & TMP Worldwide.
  • Expanded content marketing library, including coordination of professional photoshoot.

NRA-ILA Campaign Field Representative
National Rifle Association
May 2012 – November 2012

  • Earned top national distinctions for social media reach of up to 126,000 voters.
  • Presented at numerous public speaking events.
  • Recruited & trained volunteers to make 43,600 campaign phone calls & visit 6,900 houses.
  • Increased statewide volunteer database by 100%.
  • Success: endorsed candidate defeated opponent 60.1% to 37.1% (MO-2).

Academic & Organizational Consultant
August 2010 – Present

  • Teaches organizational & time management skills using innovative, customized techniques.
  • Solves productivity problems for professionals and students.
  • Life Coach with Effective Family Counseling.

Program Coordinator & Marketing / Development Assistant
Centro Bautista de la Biblia
February 2007 – May 2011

  • Developed intern program, including recruitment & training of interns.
  • Conducted stateside development & public relations, including public speaking & presentations.
  • Implemented & designed web & new media projects.
  • Orchestrated event planning & logistics.
  • Translated and aided in curriculum development.

Administrative & Tutor Retention Assistant
Ozarks Technical Community College: GED & Adult Education, Tutorial Department

  • Retained & cultivated over 60 volunteer tutors.
  • Streamlined administrative organizational systems.
  • Assisted development of reading program curriculum.

Archaeology Intern: Center for Archaeological Research
Missouri State University
January 2005 – July 2005

  • Wrote technical reports for submission of historical sites.
  • Identified and prepared archaeological artifacts.
  • Maintained organization of archives and workspace.

U.S. Senate Intern
Office of U.S. Senator Christopher ‘Kit’ Bond
January 2003 – May 2003, Kansas City, MO.
Conducted front-line constituent relations.

  • Wrote district & policy specific communications.
  • Aided constituents with grant searches.
  • Assisted event coordination & logistics.

Education:

Master of Arts in Religion: Biblical Studies.
Emphasis in Intellectual History & Old Testament.
Liberty Baptist Theological Seminary, 2012.

Bachelor of Arts in History, Political Science.
Minor in Latin American Studies.
Missouri State University, 2010.

Institute for Humane Studies: Foundations of Liberty, Liberty & Society.
Leadership Institute: Public Relations School, High-Dollar Fundraising School, Online Fundraising Workshop, Future Candidate School, Campaign Bootcamp, Youth Leadership School.
Grassroots Education Institute: Field Leader Training, Absentee Ballot & Social Media Training.
RightOnline: Social Media Bootcamp.

Skills:

Adobe Creative Suite; Coalition Building; CSS; Digital A/V Editing; Graphic & Publishing Design; HTML; Project Management; Public Relations; Public Speaking; Social Media: Branding, Growth; Spanish; Team Communication; Training; Vendor Management; Volunteer Management; Web Design; WordPress.